Yep. Using PURLS is that easy!
Personal URLs (PURLs) such %NAME%.%lastname%.abstract5.website are a great way to increase response rates and marketing efforts. By utilizing PURLs in your next campaign, you will be able to
- Increase response rates
- Track All responses from your promotional pieces
- Customize web pages for everyone of your prospects
- Measure the effectiveness of individual campaigns
- Know who your most valuable prospects are
- Quantify results previously unmeasurable.
Learn more about PURLs